Pages

Tuesday, April 3, 2012

The Startup Owner's Manual and Customer Development Manifesto By Steve Blank

Ever wish there was an owner's manual for how to build a startup and a great company?  Well, now there is..thanks to a new book by Steve Blank and Bob Dorf called "The Starup Owner's Manual."



In the book, the principles of customer development are summarized by the poster below (buy a large print).


Steve also helps explain what a "startup" actually is...see the definition or watch him explain it in the video below.

A startup is a temporary organization designed to search for scalable and repeatable business model.


1 comment:

DigitalCulture.la said...

We spoke with Steve about how the Startup Owner's Manual is not just for Silicon Valley Startups, but for anyone want to start something.

http://www.digitalculture.la/home/2012/3/24/the-startup-owners-manual-your-guide-to-starting-an-economic.html